WWD reports that Beyoncé has signed a deal with Coty, Inc to produce her own fragrance:
They say, “Beyoncé’s fragrance — which will be sold in department stores globally — is scheduled to be launched in spring in the Americas, followed by the rest of the world in fall 2010. The deal could be worth up to $20 million for the singer over the next three years, sources estimated.” About the fragrance, Bey adds, “While I love various perfumes, I haven’t found a scent that truly personifies me as a woman. Working with Coty, I was able to turn my ideal fragrance into a reality by creating an alluring and sophisticated fragrance; one that’s reflective of my inner power.â€
Hmm, I wonder how this new Eau de Beyoncé will smell?
Will you be in line to buy it?
Source
uh…YUP i’ll be in line to buy it! GO BEE!
I love Bey, I probably won’t be buying the fragrance though. Celebrity fragrances usually aren’t my favorite. I totally have respect for her hustle game, get that money!
Beyonce is doing big thangs, good for her
It will smell like lace front wig glue, camel hairs, popeye’s fried chicken and red lipstick.
I’m sorry I couldn’t help myself!
I’m sure it will nice. I will check it out. celebrity fragances are usually hit or miss.