Makeup tools including brushes, puffs, sponges, are thriving in beauty sector in recent years. The global makeup tool market was valued at $3.21 billion in 2017 and it is expected to grow by $862.43 million by 2025 at a CAGR of nearly 7% between 2021-2025. It’s not surprising. The “She economy” and hygienic demands have fuelled the growth as makeup tools make cosmetics application easier, better and more sanitary.
Types of Makeup Tools
In beauty industry, brands are busy with delivering various of tools to improve the beauty routine and makeup effect. So, packaging suppliers are striving to provide them through innovation and customization. Fortunately, Beauty Sourcing has the premium suppliers with all kinds of makeup tools:
For foundation:
- makeup sponges
- foundation brushes (powder/concealer/blush/shadow brushes)
- powder puffs
- beauty blender
- makeup pads
For eyes:
- eyebrow razors
- eyebrow scissors
- eyebrow brushes
- eye shadow brushes
- eyelash curlers
- eyelash brushes
For lips:
- lip brushes
- lip gloss applicators
For nails:
- nail clippers
- nail files
- cuticle nippers
- nail brushes
Others:
- makeup mirrors
- makeup bags
- embroidery machines
- barber machines
- bath tools
- massage sticks
Things to Consider When Choosing Makeup Tools
1. Compatibility & Safety
The first attribute of a makeup tool is its functionality. Therefore, the first thing to do is to make sure the compatibility with formula and the safety of the material itself. In this way, no harmful material will cause skin irritation. In particular, as consumers pay more attention to health and wellness in recent years, the compatibility and safety of beauty tools have become all the more important.
2. Experience
When choosing makeup tools, the comfortable experience of consumers should be considered. Taking the makeup brush for an example, it needs to be soft and skin-friendly so as to ensure smooth application. In addition, different tools should be selected for different purposes to achieve the best experience. For example, to select a densely or sparsely packed brush, it depends on the makeup purpose. A densely packed brush may be more suitable for foundation while a sparsely packed one may be suitable for blush, eye shadow or concealer as it will help to create a soft and blended finish. Whether the handle is ergonomic is another consideration. It will determine whether you are comfortable with the beauty tool.
3. Ecological Consciousness
According to our market researches and the data we collected about sourcing preferences, we find that today’s consumers expect something sustainable and cruelty-free. That means they want what they use to cause the minimum impacts on the planet or on other living creatures. Brushes and other makeup tools made from sustainable materials such as PCR, bamboo, wood, other bio-based materials or recyclable materials are the most frequently requested. The synthetic fiber brushes show the caring for animals.
4. Versatility
Thinking of having an one-size-fits-all tool? It is not totally impossible, at least to some extent. Certainly, consumers can choose those from a kit covering all sizes and shapes of tools to achieve different makeup purposes. Or they can also use some versatile tool to simplify their beauty routine. For example, some brush may be suitable for foundation, eye makeup and concealer. Contour and highlight can also be realized by one tool.
How to Source Makeup Tools?
Today, as globalization deepens, there are numerous sourcing channels, such as partners’ recommendations, selection of local suppliers through field trips, or sourcing through online channels. As an industry insider with over 10 years of experience, we recommend using some online platforms to select premium makeup tool suppliers. Because it’s a good way to get a lot of candidates to compare quality and prices in a short period. Such platforms, such as:
- Alibaba
- Global Sources
- Made-in-China
But actually, you have more choice than that. You can also use a more specialized beauty supply chain platform, such as Beauty Sourcing.
Why to Choose Makeup Tools at Beauty Sourcing?
Beauty Sourcing is vastly different from other B2B sourcing platforms. The platform offers several exclusive advantages:
First, Beauty Sourcing is a platform focusing on the supply side of beauty.
It has a keen sense of global makeup tool trends, and often exchanges ideas with industry experts, beauty consultants, corporate executives and other professional insiders. Such expertise can not be offered by other comprehensive platforms. What’s more, makeup tool suppliers on the platform are carefully examined and selected. They are factories and thus they can ensure product quality at source.
Second, it recommends trending makeup tools.
As a brand, you may have encountered such a situation: compare and select beauty tools that best fit your products and expectations from hundreds of tools. You may spend hours or even days doing this. But at Beauty Sourcing, we regularly recommend innovative products based on global trends. All you have to do is to make your wise decision on the short list we’ve provided.
Third, Beauty Sourcing creates a new business model: connecting online and offline.
On traditional online platforms, buyers can only view beauty tools through online communication. But Beauty Sourcing creates a new possibility – online product viewing coupled with offline sample experience at exhibitions.
Fourth, Beauty Sourcing is not merely a marketing platform, it is a transmitter of industry news and beauty events and is also a discover and leader of global beauty trends.
What we do is to create a stable beauty supply chain ecology in which you are kept well informed, understood and served so that you become a better version of yourself!
