Mega-athlete and business woman extraordinaire Serena Williams is returning to New York Fashion Week with a Fall Ready signature collection for HSN! This is Serena’s third time showing during the Style Olympics in the Big Apple; it all goes down Monday, September 12th at 2:45pm EST. Lucky you: Fashion Bomb Daily readers have an exclusive invitation to watch!
Watch Serena’s Williams’s Fall Signature Statement Collection on HSN
Loads of celebrities frequent Serena’s show, from Anna Wintour to Drake, and more! Join them by logging on to HSN.com, downloading the HSN app, or visiting their Facebook page to catch a livestream of the show. You’ll be front row from the comfort of your home or living room couch with a 360-degree view of the show from HSN’s handset and tablet apps. Bonus: you can buy whatever you see using cutting edge, state of the art 360 virtual reality technology.
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About the collection, Serena says, “I’m eager to share with my fans, this season’s collection; it’s truly been a labor of love. From the high end couture to the everyday casual apparel, this collection definitely embodies my style.” Bill Brand, President of HSN, adds, “We’re excited to present live from New York Fashion Week, Serena Williams Signature Statement Fall Collection. This year’s live 360-degree view of the show, paired with the ability for customers to immediately shop all of the runway looks, will provide viewers with an unrivaled retail & entertainment experience.“

Tennis champ and designer Serena Williams took a bow after unveiling the Serena Williams Signature Statement by HSN fashion show during NYFW. Stunning!!!
A few things we can expect: a sophisticated, sexy, and feminine collection of 42 fall ready pieces, including comfy sweaters, cable knit scarves, and fun faux leather jackets. The inspiration? Novel Romance, which HSN describes as, “a modern statement on classic knit dressing with a focus on a variety of textures including cables, ribs and heather effects.”
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You’ll also be able to witness Serena’s new accessories collection with jewelry designer Kara Ross, comprised of goldtone, silvertone and hematite, bronze-plated pieces such as a diamond accent knuckle corset ring, a double band choker, and a diamond accent bangle, all designed exclusively in partnership with CanadaMark, Dominion Diamonds Corp. Kara Ross, founder of Diamonds Unleashed says, “I had a great time developing the collection with Serena Williams. She is bold and not afraid to take risks, and the DIAMONDS UNLEASHED for Serena Williams collection encompasses this perfectly. Authentically beautiful, statement accessories that can be worn everyday or for special occasions, the collection is sleek and polished and for the woman who knows exactly what she likes. Serena is beautiful, strong, multi-faceted and brilliant- all of the qualities found in a strong woman- and a diamond from DIAMONDS UNLEASHED.”
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Well, I’m hooked! Tune in here, head to HSN.com, HSN’s Facebook page, and the HSN App to watch and shop the show this Monday, September 12th, at 2:45pm. I’ll be in the audience! Holla if you see me!

Have you purchased items from Serena’s HSN collections in the past? What was your experience? Leave your thoughts in the comments!

This post was sponsored by HSN

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