Last year there was a lot of conversation about plus-size in the fashion industry. Target launched their Ava & Viv line for larger sizes, Lane Bryant kicked up dust with their #ImNoAngel campaign which critiqued Victoria’s Secret beauty standards, Draya Michele expanded her line into plus and Styleite turned their entire website into a size-inclusive project. And now, Forever21 is debuting their plus-size activewear line.
Coming in at a robust 28 pieces, the line isn’t just for show. The team built up a stable of high-impact sports bras, moisture wicking leggings and anti-odor tops to get you through your work out. To show it all off, they tapped popular model, Ashley Graham as the face of their campaign.
Graham is joined by the likes of Denise Bidot and others for the product shots.
Expect stylish details like marble prints as well as encouraging ones like the words “No Days Off” printed on bras. The line is available now online and in-store with all pieces under $30.
Perfect to pair with that new make-up from Birchbox, right?
What do you think?