We’re about to see a whole lot more of one of our favorite designers! WWD reports that not only will Matthew Williamson be designing a line for H&M: he’ll also be starring in its ad campaign with Canadian supermodel Daria Werbowy.
In what’s being touted as his “modeling debut,” Williamson will appear in both print and TV ads. I normally love when designers do this, provided they don’t take it to the hilt the way St. John did for years with Marie Gray and then Kelly Gray, her daughter.
Are you even more excited for this line? I am! Can’t wait to see the madness that ensues…
~Adri
~Adri