The fashion industry is constantly changing. With modern innovations in manufacturing, customer service, and ecommerce, we have seen a bigger emphasis on modern fashion through influencers and social media accounts. This has brought a lot of high quality products and clothing lines to a wider audience of consumers. Let’s hear from some top leaders in the fashion industry on what modern customers are looking for from their clothing brands. 

Quality and Sustainability 

Modern customers are looking for quality, well-made clothes that they love. They are also shopping with sustainability in mind. Today’s customer is super conscious of fashion’s impact on the environment. They no longer want to contribute to unnecessary waste. They also only want to buy fashion that fits their lifestyle and more people are making small choices everyday to live more sustainably. I believe that’s why shoppers are turning to vintage and secondhand marketplaces like Thrilling to fill their closets. They understand that what they want for their closet may not be found in traditional retail stores. They are less concerned with having the next new thing and more interested in buying pieces for their wardrobe that they will continue to wear for years to come. That, in turn, is better for the environment (and their wallets) for the long-term.

Shilla Kim-Parker, CEO Thrilling

Easy and Secure Access 

In 2021, customers of fashion boutiques are looking for easy and secure digital access to your company’s products. Home shopping was already popular, but the pandemic saw a massive surge towards digital marketplaces. 

David Wolf, Founder and CEO Oliver’s Apparel

Practical and Durable Clothes

Practicality, durability and streetwear are hugely popular right now. Customers are looking for items that can serve more than one purpose, look good while doing it and arch support probably doesn’t hurt either. 

James Ville, Chief Product Officer GunSkins

Personalized Experience 

Many customers are looking for more personalized experiences with their brands. With the rise of ecommerce, more brands are taking advantage of this and offering customized email lists for customers with particular buying habits or trends. 

Daniel Patrick, Founder Daniel Patrick

Sustainable Materials 

Sustainability is not only a popular selling point for any clothing brand, but an essential part of getting involved in the fashion industry. Textile productions use an enormous amount of water and resources, both to produce AND to maintain. Modern customers are looking for companies that care about their impact and buy sustainable, ethical and high quality materials for their productions.

Yuvi Alpert, Founder and CEO Noémie

Late 90’s Early 00’s Aesthetics

The aesthetic trends on the rise right now are late 90’s-early 00’s fashion. Customers are looking for a vintage look with modern durability and practicality and the colorful flare associated with turn of the century fashion and style.

Ryan Craver, Founder and CEO Mallary by Matthew

Honest and Transparent

Many customers are looking for brands that are honest and transparent in the way they produce and manufacture their products. Customers are becoming less likely to buy from companies that use oversea warehouses and more likely to shop from local makers and manufacturers that pay their employees fairly and stimulate the economy. 

Jonathan Shorkian, CEO MeUndies

High Quality Fabric 

Customers are interested in wearing higher quality fabrics for all their garments. Long over are the days where cheap rayon garments were the norm. Consumers are looking for high quality cotton and denim to ensure their garments are going to last. 

Erik Allen Ford, CEO Buck Mason

Breaking Down Gender Barriers 

Fashion and clothes are breaking gender barriers in big ways right now. Many companies are opting to offer unisex clothing and break down the norms of what people should wear to appear a certain way. Personal fashion is having a moment right now, a moment that goes beyond societal norms. 

Dylan Trussell, Co-Founder Culprit Underwear

Re-Selling

Re-selling is a big trend right now. In part because of the ecommerce trend, people are selling clothes that either didn’t fit or weren’t the right style. This is an interesting trend to follow and shows a vast network of young people sharing ideas about aesthetics. 

Haim Medine, Creative Director Mark Henry

Payment Plans

High quality clothes are more accessible to a wide audience due to the increase in payment plan options. Being able to pay something down without getting a credit card is huge for this generation and makes fashion a more inclusive conversation. 

Dan Potter, Managing Director and CEO CRAFTD

Comfort Clothes Become More Popular

Along with streetwear, customers are investing more in comfort clothes like sweats, shorts and slippers. Home comfort is becoming a huge and lasting priority for all of us, so it’s no surprise sales on these items have surged over the last year and a half. 

Mike Pasley, Founder Allegiant Goods

Streetwear is High Fashion

Streetwear has become a luxury commodity. We’ve already seen this happening over the last decade, but now big name designers like Louis Vuitton are offering lines of sneakers and streetwear options. 
Craig Carter, President & CEO Jack Mason

Emily B stepped out for a night out wearing a stylish ensemble from Fashion Nova. She was outfitted in a brown legging set from the global fashion retailer.

Emily B wore Fashion Nova’s $29.99 Honeycomb Legging Set in brown. The set includes a two-way zipper short sleeve top and high waist leggings, with both pieces comprised of an allover ruched honeycomb-like design. This set seems to be a favorite of Emily B as she was spotted in the pink color option during a previous occasion. In addition to the brown and pink colorways, the set also comes in red and black.

To go along with the Honeycomb Legging Set, Emily B accessorized with gold spiraling earrings and PVC heels. She also opted for long wavy tresses as her hairstyle of choice.

Thoughts? Shop the set here.

Cyn Santana was spotted in Cancun, participating in some pre-birthday activities as her birthday inches closer next week. She soaked up the tropical sun while posing on the beach in a bomb animal print pant set from Fashion Nova.

Cyn Santana wore Fashion Nova’s $79.99 Zariah Animal Print Pant Set. The set includes a chain detail halter crop top and wide leg trousers with side cutouts. Both pieces of the set match in a chic brown and white animal print, making the set perfect for a vacation or beach day with your girls.

Allowing the set to speak for itself, Santana wore the look with a single accessory: sunglasses. For hair, she went with a hair up, half down hairstyle.

What say you? Snag the set here.

Kim Kardashian was spotted leaving her hotel in NYC with Kanye West, with the two making their way to NBC Studios. For her latest look, Kim stunned in another pink ensemble matched with shimmering accessories.

Kim Kardashian was outfitted in Balenciaga’s Resort 2020 neon pink asymmetrical puffer coat, which may have been customized and extended to a maxi-style for her. For accessories, she wore more Balenciaga pieces including the black oversized rectangular sunglasses, crystal-adorned Hourglass tote bag, Knife sequin boots (going for $932 on 1st Dibs), and pink velvet gloves. She finished the look with a pair of dazzling crystal earrings.

West went with an all-black look which featured a jacket, hoodie, bag, baseball cap, and platform Crocs.

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Thoughts? What could Kim and Balenciaga be up to?

Photos: Backgrid

We spy with our little fashion eye, a men’s trending look! Nick Jonas, Stephen Curry, and Dwyane Wade have all been spotted in the same black and tan cardigan-shorts look by Keiser Clark, marking the ensemble as a Fashion Bomb Men trend.

Founded by Marc Keiser and Andrew Clark, Keiser Clark is a LA-based ready-to-wear brand that has caught the attention of many figures such as John Legend, Teyana Taylor, Swae Lee, and Roddy Rich to name a few. The aesthetic of the brand’s pieces has been dubbed as “nocturnal glamour” combining notions of streetwear with contemporary fashion through the use of high-quality, fashion-forward fabrics and edgy graphics.

Now, Keiser Clark’s FW21 $475 chevron knit cardigan and $400 shorts have peaked the interest of Nick Jonas, Dwyane Wade, and Stephen Curry. Appearing in black and tan chevron knit cotton, the cardigan features two pockets and a button-up detail with a ribbed knit collar, waistband, and cuffs. The shorts come with four pockets along with a ribbed knit waistband, joining the cardigan in the same material and pattern to form the ultimate matching Fall ensemble.

Let’s get into how the men styled the garment:

Dwyane Wade wore Keiser Clark chevron knit cardigan and shorts paired with sneakers from his brand Way of Wade. He paired the set with black sunglasses and jewelry from Monisha Melwani and Celebrity Diamonds 305.

Stephen Curry was spied in the Keiser Clark knit look, wearing the cardigan open with a black t-shirt. He also wore a black shoulder bag, baseball cap, and shoes to go along with the outfit. His look was styled by SLR.

Nick Jonas was spotted in the brand’s cozy chevron look, opting for a single button closure on the cardigan. Underneath the cardigan, Jonas went with a simple white t-shirt. Rounding off the look, he wore a pair of sunglasses and white shoes.

How would you wear the Keiser Clark set?

Photos: Ayanna McKnight / Getty / Backgrid

Joie Chavis and her daughter Shai Moss were spotted attending the LOL Surprise!: The Movie premiere which included an immersive, engaging experience plus a star-studded pink carpet.

While at the premiere, Joie Chavis wore a Prada look including the $2,650 floral jacquard jumpsuit and Light Re-Nylon puffer jacket. She finished the look with a Hermès black handbag and $1,280 Bottege Veneta Flash boots in black grass.

Shai rocked a stylish look for the premiere event, wearing a LOL Surprise! t-shirt paired with a black leather jacket, denim skirt, pink handbag, and PUMA sneakers.

Like Chavis, K. Michelle also seems to be loving the Prada floral jacquard pieces. She was recently spied wearing the $1,240 floral jacquard top and $1,450 jacquard knit platform boots. She coordinated the Prada garments with a simple black pleated skirt.

Would you splurge on Prada’s floral print jacquard pieces?

Continuing her rehearsals of her highly anticipated hosting of this week’s Saturday Night Live, Kim Kardashian was spotted out in NYC leaving practice in yet another Balenciaga ensemble where she delivered a rewear style moment.

Kim Kardashian was spotted bundled up in Balenciaga’s $5,900 brown padded leather coat paired with the brand’s purple cotton hoodie. To go along with those pieces, she opted for Vetements x Manolo Blahnik pink satin thigh-high boots and Balenciaga accessories including the leather baseball cap, black leather gloves, BB0040S Mono cat sunglasses, and crystal-embellished Hourglass bag.

In this look, Kim served a rewear moment with her Balenciaga padded leather coat and Vetements x Manolo Blahnik pink satin over-the-knee boots. She wore the brown padded leather coat as she grabbed dinner with Kanye West in Malibu, styling it with the label’s purple satin top, trousers, and boots. Additionally, she stepped out in the Vetements x Manolo Blahnik pink satin boots along with a pink velvet suit jacket by Balenciaga, going for a full pink look.

Thoughts?

Photos: Backgrid

You Ask, We Answer! @acrumpler_rn_bsnsays, “Can you find out where this dress is from?!”

Alexis Skyy is currently on a trip in Egypt where she has been showcasing her experience on the ‘gram. During the trip, she beamed in a gorgeous dress that caught one of our reader’s attention (as well as our attention). Skyy wore Zara’s $49.90 Satin Effect Cut Out Dress in olive green, which she wore backwards. She paired the dress with Louis Vuitton’s $1,250 Nice BB bag and brown slide sandals along with jewelry pieces such as stud earrings, bracelets, and a watch.

The $49.90 Zara Satin Effect Cut Out Dress appears sleeveless with an open neckline held together by a tie detail. The garment also features side cutouts and a tie opening in the back. Not to mention, the dress comes in a stunning olive green color with a pleated wrinkle-effect design.

Would you rock her dress?

Chloe Bailey recently dropped by daytime talk show The Real where the singer discussed her hit single “Have Mercy” and rising solo career in addition to working with her sister Halle Bailey and staying positive in the midst of social media opinions.

For her appearance, Chloe kept it classy and stylish in a blazer dress look. She wore a $1,145 Dolce and Gabbana corset blazer jacket (sold out) paired with $1,525 Jimmy Choo Thyra black suede sandals with pavé crystal cord detail. She also went with black sunglasses and Alessandra Rich jewelry pieces including their crystal triangle drop earrings. Her look was styled by KJ Moody.

What say you?

Photos: Julian Dakdouk

After expressing a desire to host the season six reunion of the Real Housewives of Potomac on social media, Nicki Minaj’s wish is coming true as she is confirmed to be guest hosting the reunion alongside longtime host Andy Cohen. The rapper confirmed the news as she was recently spotted posing on set with Cohen.

While guest hosting, Nicki Minaj wore a $2,490 Saint Laurent cropped wool virgin tuxedo blazer paired with $860 shorts (sold out). Along with her Saint Laurent pieces, she wore a $860 Dolce and Gabbana lace-trimmed jacquard bustier. For accessories, she paired the look with Dolce and Gabbana pearl-embellished pieces including jewelry and $1,145 open-toe sandals. Her look was styled by Melvin Sanders.

Are you excited for the Real Housewives of Potomac reunion?

Photos: Bravo TV