Convos with Claire x Ty Hunter Houston is going down this Saturday, June 23rd at Grooves Houston located at 2300 Pierce Street!
We’ll be having empowering conversations with movers and shakers in the industry. Introducing publicist Danika Berry.
Danika Berry is the Founder and President of db Agency Public Relations. With a history of working for some of the biggest brands in the entertainment and lifestyle categories, providing publicity, marketing and brand management, Berry recognized the value of her diverse experience and broad contact base would benefit all clients trying to cross over from one industry to another.
As the former Sr. Manager of Integrated Brand Strategy for JC Penney Corporate, Berry’s strong strategic communications expertise and reputation management skills have helped organizations establish a corporate identity that differentiates them and their products from the competition. Berry has worked in a capacity where she is able to holistically communicate compelling messaging and strategy among Corporate Communications and cross-functional departments that will integrate all communications for a brand. As one of JC Penney’s corporate spokespersons for consumer, fashion, trade and business press, Berry was responsible for communications, creating and distributing integrated messages related to JC Penney fashion brands. Prior to JC Penney Corporate, Berry was a Senior Account Supervisor for 5WPR and directed corporate, consumer and analyst media relations for companies in the new media, wireless and digital space. While at mPRm Public Relations, Berry supervised a staff of five or more and served as day‐to‐day client contact and defined various strategies and communication plans for Cartoon Network New Media, Amp’d Mobile, Perfectmatch.com, Break.com, Ceiva, Magellan and NatGeo that generated a great deal of media coverage. Berry also launched several mobile apps for Cartoon Network New Media and wireless products for Amp’d Mobile. During her time at Rogers & Cowan, Berry holistically provided key messaging, brand PR and media strategies for General Mills and Coca-Cola by launching Berry Lucky Charms, Chocolate Lucky Charms, Coke BlāK & Sprite Remix Berry Clear.
Currently, Berry is the publicist for personalities Rasheeda Frost, Quad Webb-Lunceford and Mahisha Dellinger (CEO of Natural Hair Care Brand CURLS). Berry is also the Consulting Producer for the docu-series ‘The Cromarties’ on The USA Network. This is a show Berry sold to the network with Terricka and Antonio Cromartie. Berry also sold The Oprah Winfrey Network show, ‘Livin Lozada’ with former client, Evelyn Lozada.
Berry began her career as a television producer for ABC and Product Manager/Publicist for Music World Entertainment the management company for multi-platinum R&B group Destiny’s Child; Grammy winners Beyonce` Knowles, Kelly Rowland and Michelle Williams.
Come meet Danika during our VIP brunch! RSVP to CWCHOU.eventbrite.com.