It’s not every day you get to go behind the scenes of one of your favorite stores, and I got to do it for TWO days last week in Boston when I traveled to find out all about…


T.J. Maxx!

The noted treasure trove for stylistas gathered members of the fashion blogosphere to chat about the awesome new things they’re doing and dispel some of the myths about off-price retailing.Many shoppers still assume that Maxx only sells irregular/damaged goods when, actually, that’s less than 5% of their stock. A lot of their merchandise is even in department stores at the same time it’s at T.J.’s, like the above Betsey Johnson bag (which goes for $20 less at Maxx!). I also got to preview some of what’s on tap for spring shoe-wiseand check out some of their current fall accessories!Now, while they can’t advertise which brands they carry, I can give you the scoop that LaRok, Catherine Malandrino, and Alvin Valley were among the many hot labels on the racks. In addition, Maxx’s new boutique within-the-store, The Runway, carries high-end labels such as Alberta Ferretti, Moschino, and Allesandro Dell’Acqua. Now for the best part
T.J. Maxx and The Fashion Bomb are offering $25 gift cards to each of the first two readers who can correctly guess which outfit in each picture is the department store Splurge and which is the T.J. Maxx Steal! Let’s get to it:
Is the Steal or Splurge outfit option a or b?! (click on the photos for close-ups)
Steal or Splurge #1Steal or Splurge #2Steal or Splurge #3E-mail with your guesses–winners will be announced on Monday, December 1!