Webvertorial: The Face

Ready for another model reality show?


Naomi Campbell is coming to Oxygen alongside Karolina Kurkova and Coco Rocha to act as supermodel coaches for The Face, a new competition show to find the newest face of ULTA Beauty. The show will star world renowned photographer and personality Nigel Barker, and will feature appearances by editors of W Magazine along with celebrities such as New York Knicks basketball star, Amare Stoudemire and talk show host Wendy Williams.

The Face Cast Shot (1)

The stakes are high as the aspiring models stand to gain unparalleled experience and valuable modeling skills in pursuit to become “The Face”. Proving they can survive in the competitive and cutthroat world of fashion, the hopefuls compete in an array of real-life challenges depicting the highly sought-after career of a successful supermodel. From photo shoots and runway shows to commercials for national brands, the top 12 young women selected for Team Naomi, Team Karolina and Team Coco battle it out each week in two different challenges: a Test Shoot and Campaign that will assess their fundamental skills and versatility as a model. Brand representatives from each challenge along with special guest judges will choose the winning team, leaving each supermodel coach from the bottom two teams to nominate one of their competitors for elimination, while the winning coach is left to decide who will be sent home. In the end, only one will win the ultimate grand prize of becoming a spokesperson and brand ambassador for the ULTA Beauty Fall and Holiday 2013 national ad campaigns.

The Face - Season 1Intrigued? Be sure to tune in TONIGHT, Tuesday February 12th at 9 PM ET/PT.

Read more at www.whoistheface.com and follow @TheFaceonOxygen for the blow by blow.

Photo credit for The Face Cast Shot: Oxygen Media. Photo Credit for NUP 152098 0593: Steve Fenn/ Oxygen Media

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Claire Sulmers is the publisher and founder of Fashion Bomb Daily, the #43 most influential style magazine in the world.

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