The Fashion Bomb News Breakdown: Big Sean to Launch Clothing Line, Beyonce Pepsi Bottles Hit Stores, and Andre Leon Talley is Not Leaving Vogue

The Fashion Bomb News Break Down-021913-Big Sean to Launch Clothing Line, Beyonce Pepsi Bottles Hit  Stores, and Andre Leon Talley is Not Leaving Vogue
• It seems rapper Big Sean is launching a ‘fashion lifestyle company’ by the name of Aura Gold. Included in the fold is a (what else?) clothing line, ‘Finally Famous,’ which will feature staples like varsity jackets, hoodies, and t-shirts. Big Sean seems to have had fun approving mock-ups from his team of designers for this project: “Launching my own label is a dream come true for me,” he gushed, “Even though I have a lot to learn about fashion and the industry, I do know what I like and the small details that make something stand out to me. I look forward to evolving the line with more colors, fabrications and offerings to show the other dimensions of my style progression over time.” The label is set to be unveiled during a Big Sean appearance the Mandalay Bay in Las Vegas for ProjectMVMNT. (The YBF)

Michelle Obama kept on her Thom Browne coat for the Second Inaugural Speech, but added J.Crew gloves and belt, and Reed Krakoff boots.

• First Lady Michelle Obama finally explained what prompted her new haircut: “This is my midlife crisis,” she jokingly said in an interview with cook/ daytime talk show host Rachael Ray. But really, MObama says she cut her bangs because she couldn’t get a sports car or bungee jump for her 49th birthday. The new ‘do was her gift to herself. (AP)

• Rumors have been swirling about Andre Leon Talley and his post at Vogue magazine. Last week, The New York Post reported that ALT had severed ties with the publication, due to his new (still developing) talk show gig. The powers-that-be over at Vogue allegedly find Andre’s TV stints rather lowbrow, but reps for the cloaked industry overlord say this is not the case: “Andre is absolutely maintaining his relationship as a contributor . . . [He] has a number of projects in the works with Vogue and Condé Nast, and maintains a warm relationship with both.” We’ll see! (YBF via NYP)


• Pepsi has initiated phase 1 of their operation to dominate the carbonated beverage market. To lure fashionable Diet Coke drinkers away from the Marc Jacobs-designed cans and bottles, Pepsi’s unleashed the limited edition Beyonce-emblazoned containers on an ill-prepared world. All of a sudden I feel thirsty. (Fashion Bomb Tumblr)


• So, how did Tom Ford feel before his first live runway show in almost a decade? “totally nervous. So nervous. It was a huge amount of stress,” the designer dished to WWD. But it seems it was an overall pleasant experience for Ford, who admitted he actually missed showing: “It’s hard to admit,” he confessed, “after telling everyone I didn’t want to do a show!” See, Tom? That wasn’t so bad! (WWD)

• …Aaaaand here are Cara Delevigne and Jourdan Dunn doing the impostor Harlem Shake. (Fashionologie)


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