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Love or loathe her, there’s no stopping Nicki Minaj’s hustle. The Young Money rapstress has been steadily building her brand; quickly leveraging her popularity to land big name gigs. As you may remember, Minaj was previously the face of MAC’s Viva Glam campaign alongside Ricky Martin. Now, it seems she’s landed a solo slot with the beauty brand.
Nicki broke the news on Twitter yesterday saying, “Ready for my new VIVA GLAM lipstick? I’m going solo as MAC’s VIVA GLAM girl beginning February 2013!!! #LavenderIsTheNewPink” She then asked her legion of Barbz to trend #LavenderIsTheNewPink at 9am this morning to get a first glimpse of the visual. Naturally, they obliged.
The lavender shade looks interesting. I actually want to get my hands on this to see how it looks on the lip.
Will you be purchasing Nicki’s latest lipstick?