Praise the fashion gods!
It seems Balmain‘s decision to replace creative director Christophe Decarnin with Oliver Rousteing was only the first step in recreating the brand. The house has confirmed that they will be launching a new diffusion line in September called “Pierre Balmain,” after the founder of the fashion house. Balmain maintains the line will be more youthful and best of all, cheaper than the parent line.
With regular Balmain prices hovering around $3,000 for a dress and $5,000 for a jacket, we’re assuming ‘affordable’ means in the $300-$500 range…
Still, can’t wait to see what they come up with.