Beyoncé continues to unleash her Sasha Ferocity, this time with a steamy fragrance aptly named Heat. The scent, set to roll out in late January, contains notes of red vanilla, orchid, magnolia, neroli, and blush peach. As for the name and accompanying campaign, Beyoncé told WWD, “A lot of my performances have had fire involved, so we thought ‘Heat’…we wanted the ads to be really steamy and dewy. My sexiest moments are when I’m just getting out of the tub or the shower and I’m clean, so I wanted to incorporate that in the ads. The dress was this liquid-y satin.” Ok Beyoncé!
The red and gold bottled perfume sounds delightful. Will you be picking it up?
December 20, 2009 12:22 pm
I don’t know, I’ve found that celebrity fragrance lines hardly ever measure up to the hype.
December 20, 2009 12:45 pm
Don’t like the name or the picture. Come again B.
December 20, 2009 1:52 pm
not feeling the ad campaign or name … kinda trashy
December 20, 2009 4:58 pm
I actually like the ads (and many times i am not into her look). I have heards some negativity about the look of the ad, but I think its sexy, but not trashy & the red looks nice against her skin tone. Now as far as the scent goes, whether or not its a pleasant one remains to be seen. I do agree that most celebrity scents tend not to be all that great..maybe B will be an exception. We shall see…
December 21, 2009 3:41 am
i need to smell it on me first , name or no name